Android rules in Southeast Asia
Android sales just get stronger and stronger, particularly so in the vast and profitable South East Asian market where sales have increased a staggering 15% over the last 12 months giving Android a 49% market share.
In general smartphones are taking over and now an estimated two thirds of mobile phone users in the region have adopted smartphones as their handset of choice. GfK an Asian retail and technology site have released statistics showing that low-to mid-range handsets are fueling the market.
Gfk spokesperson Gerard Tan said: "The relatively stable prices of smartphones averaging around $309 in the region will continue to drive the industry’s strong growth momentum… In South East Asia where smartphone penetration is still nowhere near saturation levels, we can be sure that the current sales spurt will carry on for at least the next few years."
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