Blackberry uses internet comment section to talk up Passport
Jul22

Blackberry uses internet comment section to talk up Passport

Blackberry has embarked on a bizarre marketing ploy to show that its Passport smartphone is winning customers back from iOS and Android. The company has lagged behind Apple and Google in the mobile platform market and has even slipped behind Microsoft's Windows Phone. Arriving late for the smartphone touch screen boom, the company formerly known as RIM has slipped from its pedestal and now relies on enterprise and not hardware to stay...

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Blackberry cuts losses but still faces murky future
Jun19

Blackberry cuts losses but still faces murky future

You know the story by now. Blackberry has been caught in stormy waters as the company failed to react properly to the growing smartphone market driven by touchscreen tech and dynamic platforms. BB10 and the Z10 were good, but came too late and it looked as though the Blackberry ship was sinking through a torrid 2013. Although, a little bit of restructuring, a new CEO, and less of a focus on hardware has finally pointed the company to...

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New Blackberry to boast 1440×1440 square screen
May14

New Blackberry to boast 1440×1440 square screen

As we reported earlier, Blackberry is taking the shackles off its services in a bid to right the monetary problems that have plagued the company over the last year. However, while the company formerly known as RIM is now focused on enterprise, it is using that business base to drive sales of handsets. In other words, Blackberry is still very much in the smartphone making game, and to prove it the company will launch a new blockbuster...

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Blackberry opens enterprise system to drive handset sales
May14

Blackberry opens enterprise system to drive handset sales

Blackberry's collapse has been among the most interesting tech stories over the last year and should serve as a stark warning to other companies. The brand formerly known as RIM is now trying to rebuild and is having to change its whole ethos to do so. The latest move has seen Blackberry break with another long held tradition. BlackBerry has revealed today that it would allow companies to manage its Blackberry 10 platform. The...

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BlackBerry Classic (Q20) launches in November, says CEO

BlackBerry loyalists will have a long wait until the next time they are able to upgrade to a new smartphone. CEO John Chen revealed in an interview with Maria Bartiromo of USA Today that a new BlackBerry smartphone with a portrait QWERTY keyboard will go on sale in November. That's a mighty long wait for a phone that's supposed to resurrect BlackBerry. Chen has previously spoken about BlackBerry following its core strength and...

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BlackBerry Considering Not Making Handsets to Remain Profitable

A CEO's job is to help his or her company turn a profit as quickly as possible and ensure the long-term health of the firm no matter what it takes. BlackBerry's new CEO John Chen is aiming to do just that even if means dropping the very thing that make BlackBerry famous - it's legendary handsets. During an interview with Reuters, Mr. Chen was quoted as saying "If I cannot make money on handsets, I will not be in the handset business."...

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